Neteller is an international eWallet and money transfer service. I was creative director and led the UX, design, web dev, localization and content teams in development of a new international client sign-up, account and retention experience.
I was responsible for UX research & design that included:
• Site & SEO audits
• Competitive analysis
• Field studies, interviews & workshops
• User persona development
• User journeys
• User stories
• Wireframes
• Rapid & high fidelity prototyping
• Design assets
• Content development & strategy
Tools used:
• Adobe CC & Adobe Experience Manager
• Axure RP
• Asana
• Optimal Workshops
Methodologies used:
• Heuristic and quantitative evaluations
• Qualitative user testing, observation and interviews
• Localization (contextual content in 13 languages and 9 currencies)
• User-centred design
• Agile environment